- Project duration
3 years
- Project scope
6 EU countries, 7 partners involved
- Role of TREE
creative direction, visual identity design, media production, video- podcast series
CREMEL 2.0 (CREative MEdia Labs) is an European project aimed to empower professionals in music, film, video games, journalism, architecture, museums, visual arts, performing arts, and fashion. The project provides a free e-learning program accessible to CCIs students, professionals, and the wider public, focusing on the use of new media, digital communication, and publishing in the cultural and creative fields. Its purpose is to equip these professionals with the skills and capacities to effectively and ethically integrate AI into their work, thereby enhancing the capabilities of the industries and their employees. The idea has been designed and developed by Tree and includes 6 additional partners, namely 5 networks and incubators of cultural and creative industries and 1 online platform provider. The proposal has been accepted for funding by the European Commission through the Erasmus+ funding instrument and the project run until December 2027.
During the project’s execution, Tree leads the design and development of the project’s engagement strategy, delivering the following:
- Project visual identity
- Online and Offline deliverables (communication materials)
- Social media strategy
- Multimedia content (infographics and videos)
- Video-podcast series
Funded by the European Union Erasmus+ programme through the grant agreement 2024-1-LV01-KA220-ADU-

CREMEL 2.0 (CREative MEdia Labs) is an European project aimed to empower professionals in music, film, video games, journalism, architecture, museums, visual arts, performing arts, and fashion. The project provides a free e-learning program accessible to CCIs students, professionals, and the wider public, focusing on the use of new media, digital communication, and publishing in the cultural and creative fields. Its purpose is to equip these professionals with the skills and capacities to effectively and ethically integrate AI into their work, thereby enhancing the capabilities of the industries and their employees. The idea has been designed and developed by Tree and includes 6 additional partners, namely 5 networks and incubators of cultural and creative industries and 1 online platform provider. The proposal has been accepted for funding by the European Commission through the Erasmus+ funding instrument and the project run until December 2027.
During the project’s execution, Tree leads the design and development of the project’s engagement strategy, delivering the following:
- Project visual identity
- Online and Offline deliverables (communication materials)
- Social media strategy
- Multimedia content (infographics and videos)
- Video-podcast series
Funded by the European Union Erasmus+ programme through the grant agreement 2024-1-LV01-KA220-ADU-

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